It’s the final weekend of MONOPOLY!–it must close Saturday night, and everybody and their brother is coming out of the woodwork to see it after the Globe’s review, which I feel really builds on our earlier coverage. It must be said that there was no measurable bump in sales after the kerfuffle, which doesn’t surprise me–the incident was compelling for a number of reasons, but it didn’t connect with the actual work in a significant way.
What made a difference is what always makes a difference–word of mouth tied to compelling reviews, and the time and care taken to run the show long enough for word to spread. I’d like to thank American Repertory Theatre for the diligence and care they’ve shown to growing the audiences for these shows–I think we’ve laid a tremendous foundation for the future.
So if you haven’t gotten your tickets to MONOPOLY!, now’s the time…and we turn our attention to TONGUES WILL WAG, which is becoming more and more real with each passing day. The house is filling up for Tuesday, and so if you’re planning to come and see it born for the first time, you may want to act fast.